Even though my mom forbade it, as a kid I used to sneak-play the Twisted Metal video game in my friend's basement, so when Peacock approached me about leading the strategy for the TV adaptation, my answer was instinctively "yes just don't tell my parents". I can confirm that the series is just as violent, explosive and deranged as the video game, but that's what helped us to form a cutthrough strategy for a maniacal campaign that had fans lining up for the season 1 launch.
After a 1st season that won Emmy nominations, feral fandoms and sparked reddit threads for days, season 2 was given the green light, and I'm working with the Peacock team now on a strategy that will bring this thrill ride back to life for audiences in Summer 2025 (teaser above!).
